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| A NEW "TREASURE" FROM AVO |
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Page 1 of 2  Plus: Our Register & Win winner of the week!Los Angeles, March 12 – If it’s springtime, another Avo limited edition is ready to be unveiled. Starting with the Avo 75 in 2001, a special Avo cigar has been released each spring and 2008 is no different. Welcome the Avo “Tesoro” to the family! “Tesoro” means treasure and Avo Uvezian, working with Hendrik Kelner at Tabadom Holding in Santiago in the Dominican Republic has come up with a unique new cigar that’s unlike anything in the current Avo lines. For one thing, it’s presented upright in a two-row box of 10 cigars per row, or 20 per box. The cigars do have a traditional band just below the head, but rather a single band around the foot! Finally, the cigars are packed head in, so only the foot – with its band – is visible when opening the box. The cigars themselves have an Ecuadorian sun-grown wrapper, Dominican-grown binder and filler leaves of Dominican-grown Piloto, Olor and San Vicente tobaccos. That gives the blend a spicy flavor in a medium-bodied cigar that measures 5 3/4 inches long by 50 ring gauge. Retail pricing has not been announced yet, but the cigars will begin appearing soon at Davidoff Select Merchant locations. As usual, there will be a national tour of cigar dinners to introduce the Avo Tesoro, beginning on March 20 in Lake Mary, Florida, hosted by the Corona Cigar Company. Eight other events have been scheduled through April 30 in New York, New York; Horsham, Pennsylvania; Arlington, Virginia; St. Louis, Missouri; Denver, Colorado; Scottsdale, Arizona; Dallas, Texas and Cincinnati, Ohio. The 2008 limited-edition Avo celebrates the composer’s 82nd birthday this year. The initial limited-edition, the Avo 75, was so popular that it was turned into a regular-production cigar now known as the Avo Signature Series. Could the Tesoro be the next to become a full-fledged Avo line? General ends Kahlua brand as its trademark license ends: General Cigar made headlines when it went to the inventive folks at Drew Estate in Nicaragua to make a flavored, handmade cigar called Kahlua that was introduced in 2003. Now the Kahlua experiment is over. General announced yesterday that it is ending production of the Kahlua Cigars Delicioso brand on March 31. The license agreement by which the Kahlua name was used was not renewed by the new brand owner, spirits marketer Pernod Ricard. The original agreement, from 2002, was with the brand’s previous owner, Allied Domecq, which sold the brand in 2005. “While we regret the loss of the brand,” said General’s senior vice president of sales and marketing, Dan Carr, “General cigar remains committed to the flavored premium cigar category.” |
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Did you know?
“Csonka cigars are named for the Hall of Fame fullback of the Miami Dolphins, Larry Csonka.
